Search Engine War Blog

Search Engine Marketing

Tuesday, 01 February 2011

hiybbprqag - Has BING been copying Google's search results?

Has BING been copying Google in order to improve their search engine results? According to Danny Sullivan the Google Engineers think so and set up a honeypot to test their theory. Read more: hiybbprqag one of the honeypot phrases...

Tuesday, 01 June 2010

Organic Click Through Rate - Brand vs Intent vs Research keyphrases

The recent updates to the Google Webmaster Tools Top Searches report have offered new data to SEOs on clickthrough rates from natural search positions. There have been various posts recently looking at the accuracy of the data and on click...

Tuesday, 23 February 2010

Launch of 2010 Search Marketing Survey at TFM&A

TFM&A is well underway, as you can see from this shot of our busy stand! We have now officially launched our survey for the 2010 SEM Benchmark Report which we have now sponsored for the fourth year running. If you...

Thursday, 14 January 2010

Link Building in 2010

Link building in 2010 will see big changes and here we look at some predictions.

Wednesday, 17 June 2009

Commerical Social Media for UK Business: Part 1

Last month I visited an Econsultancy social media roundtable, meeting representatives from major UK brands, charities, PRs and other SEM agencies. Our task: to discuss the issues around using social media for business in the UK. It was a great...

Monday, 08 June 2009

Search, Social Media & UK Politics

I was interviewed by the BBC this week regarding UK political parties and how they were using online, search and social media. The screened interview only shows some of my personal opinions on each of the parties videos, so a...

Thursday, 23 April 2009

UK SEM Report 2009

For the third year running, Guava and Econsultancy bring you the UK Search Engine Marketing Benchmark Report - an insight into the workings and developments of the industry. In spite of the economic climate, investments in SEO, paid search and...

Friday, 27 March 2009

New AdWords Interface

No sooner had I received an email from the Inside AdWords Crew informing me that they had expanded the BETA testing of the new AdWords interface but after logging into an account this morning I got to try it out!...

New Yahoo! UK Products

Yesterday I attended the Yahoo! “Open House” event in Marylebone, where there were some interesting thoughts from speakers, particularly Kristof Fahy, VP Marketing, on audience interaction from a marketing perspective. There were also some enthralling predictions from futurist Ian Pearson,...

Monday, 23 February 2009

Three reasons to add Real-Time Search to your vocabulary

Vertical Search, Local Search and then comes Real-Time's literally flown out of nowhere. and if those two still left any doubt ask Danny Sullivan... So how is Real-Time Search different from what has come before? Rather then most traditional...
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