Search Engine War Blog : « September 2008 | November 2008 »

October 2008

Monday, 20 October 2008

Google Real Time Quality Scores- The Perfect 10…

As everyone in the PPC world knows ever since Google implemented the ‘real time’ quality score system, keyword QS has been ranked between 1 & 10. Since this change in the quality score metric advertisers have been striving for this...

Saturday, 18 October 2008

Google by appointment to the Queen

Google by appointment to the Queen...well sort of. The whole search community is honoured. I think Nikesh Arora's jaw must have hurt after smiling for so long :-)

Wednesday, 15 October 2008

Google Search Suggest chops of the long tail & widens the head

A couple of weeks ago I attended an E-consultancy PPC Roundtable event with representatives from other agencies, analytics companies and the search engines, as well as in-house SEMs. A lot of the discussion was centred around the Guava/E-consultancy Search Engine...

Tuesday, 14 October 2008

The UK Government super "database of intentions"

An estimated three billion e-mails are sent daily. Government ministers are considering a £12bn programme to monitor the electronic communication activity of every person in Britain. To facilitate the programme, a large central computer database would need to be created...

Thursday, 09 October 2008

BOTW to buy DMOZ Rumours?

Jeremy Schoemaker, of the popular Shoemoney blog, posted rumours that the owners of Best of the Web Directory are in talks to buy Dmoz from AOL and that a deal could be reached fairly soon. DMOZ has long been neglected...

Wednesday, 01 October 2008

Search Google in 2001

Do you ever long for those good old days? The days when AOL and Time Warner merged? When Wikipedia was founded? When George Bush was sworn in as president and Tony Blair bagged the UK general election? When Gladiator won...
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