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Pay Per Call to hit the UK

Thursday, 05 May 2005

With no official UK launch to date, speculation is rife regarding Pay Per Call. Although launched 6 months ago in the US by FindWhat, none of the other major US search engines have followed suit.  Could this be an early indication that Pay Per Call may not enjoy the secessions as seen by established Pay Per Click advertising?

Is it just a hyped version of premium rate number services?  or is it simply too early to tell, and the S.E.'s are just cautious.?

For more information on Findwhats Pay Per Call service click here.

Definitely an evolving area and one to keep watch on.

Comments

This seemed like a decent idea when I first heard about it, but am now wondering why it's failed to take off here yet. I've posted a couple of thoughts and links to other articles discussing Pay-Per-Call on adsearch.co.uk

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