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The most popular Digg users & domains

Thursday, 10 April 2008

Using data from SocialBlade.com, I thought I'd have a quick look at  the stories that have made the Digg front page and see which sites are getting the most exposure from Digg.com.  The data only goes back to Feb 18th but includes the last 5000 front page stories. Before analysis we thought youtube.com would be the top dugg domain, and that proved right with 217 frontpage stories.  The UK is also well represented with three sites in the top 10 - the BBC, the DailyMail and the Telegraph newspaper.


Mostdugg

                                                                                                   
Domain
www.youtube.com
Front pages
217
arstechnica.com103
www.nytimes.com93
news.bbc.co.uk87
www.huffingtonpost.com85
gizmodo.com79
www.dailymail.co.uk77
www.cnn.com69
www.msnbc.msn.com66
www.telegraph.co.uk60
news.yahoo.com58
www.engadget.com55
torrentfreak.com54
www.flickr.com49
kotaku.com47
www.cracked.com46
www.reuters.com45
apod.nasa.gov44
rawstory.com42
online.wsj.com37
www.guardian.co.uk33
www.washingtonpost.com33
blog.wired.com31
www.wired.com30
www.dailykos.com29


We also see who has got the most front pages in this time period - no surprises here with Mr.BabyMan top, getting 4% front page coverage. Obviously not going to mention where we came in list ;-)  The other top users are:

                                                                                                                                                                       
RankUsernameFrontpages Percentage
1MrBabyMan2094.18%
2MakiMaki1643.28%
3msaleem971.94%
4TalSiach831.66%
5pizzler771.54%
6hdar3415651.30%
7zaibatsu641.28%
8cosmikdebris591.18%
9FameMoney561.12%
10maheshee11541.08%
11mklopez531.06%
12adrian67511.02%
13skored480.96%
14badwithcomputer470.94%
15chris1234460.92%
16bamafun450.90%
17putergirl420.84%
18Bukowsky400.80%
19supernova17400.80%
20suxmonkey400.80%

Finally, what have people been most interested in?  Here we show the most popular categories:

                                                                                                                                                                                                           
CategoryDIGGs
2008_us_elections383
tech_news316
odd_stuff295
general_sciences285
world_news259
comedy256
people193
space188
politics183
environment179
movies179
health160
apple145
business_finance144
gaming_news132
arts_culture109
linux_unix109
pets_animals102
design94
educational84
travel_places84
gadgets82
music80
software75
political_opinion67
television65
nintendo64
hardware60
comics_animation59
celebrity58
xbox51
autos45
basketball45
pc_games43
playstation43
microsoft42
food_drink40
other_sports37
baseball36
security34
playable_web_games16
football15
programming14
extreme_sports13
golf9
mods9
motorsport6
hockey5
tennis4
soccer3

Any other data you would like to see?  Leave a comment and I'll run a quick query - one query I can think of is what words appear most in Frontpage stories? - for instance "Digg" appears 57 times, "Facebook" 20 times, "Obama" 81 times, and "Clinton" 72 times.    

Comments

I'll follow up with some pretty graphs soon, all the data is available as well if anyone needs it just ask.

MarkeD. You could actually take this a little further and use it as a method for estimating the value of a good DIGG strategy. For instance if we assume, based on experience that an average DIGG homepage presence could result in between 1000-6000 visitors (3000) for the sake of estimating then since February the 18th DIGG may have been worth the following in terms of visitor numbers to these sites:

Domain Estimated Visitors?
www.youtube.com 651000
arstechnica.com 309000
www.nytimes.com 279000
news.bbc.co.uk 261000
www.huffingtonpost.com 255000
gizmodo.com 237000
www.dailymail.co.uk 231000
www.cnn.com 207000
www.msnbc.msn.com 198000
www.telegraph.co.uk 180000
news.yahoo.com 174000
www.engadget.com 165000
torrentfreak.com 162000
www.flickr.com 147000
kotaku.com 141000
www.cracked.com 138000
www.reuters.com 135000
apod.nasa.gov 132000
rawstory.com 126000
online.wsj.com 111000
www.guardian.co.uk 99000
www.washingtonpost.com 99000
blog.wired.com 93000
www.wired.com 90000
www.dailykos.com 87000

As a lot of them generate revenue from CPM adserving deals it's not hard to factor in average page views per visitor and CPM costs to assign approximate $ or £ values :-)

Amazing stats. This tempts me to make new post and look forward to be on the home page of Digg for atleast one day. I am going for it.

Just so you guys know, as I've seen several Google Analytics stats after several dozens of homepages on different domains, an average digg homepage will bring 20 000 up to 100 000 visitors within 36hours, and a few hundred a week after.

Those numbers are very very underestimated!

Guillaume, it's purely an estimate of the average number of visitors based on stats I have seen, and is an example of how one could use the data to calculate a value. MarkeD's also talking about stories that made it to the frontpage, and not all frontpage stories go on to be 'Top in' stories, many dissapear quite quickly.

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