Search Engine War Blog : « June 2007 | August 2007 »

July 2007

Tuesday, 24 July 2007

Hyphens & Underscores to be treated equally in Google - expect turbulence

Via Seroundtable. Until today, Google treated dashes and underscores in the URL differently. A dash (hyphen) between two words in the URL (i.e. keyword-phrase) would tell Google that those are two different words (i.e. keyword +phrase). In the past, an...

Monday, 23 July 2007

Top Search Engine Marketing presentations hit YouTube

Why is search engine marketing so important to your business? The Neutralize team have released 3 videos on YouTube presenting the business case for investing in search engine marketing, pay-per-click advertising and search engine optimisation. If you're interested in search...

Thursday, 12 July 2007

Neutralize (*\*) in the big smoke

The Neutralize team have kept a busy schedule this past month – check out these snaps of our recent London events! Online Marketing Show 2007, Business Design Centre. 26th-27th June Neutralize handed out over 200 complimentary copies of the highly...