Search Engine War: December 2006

December 2006

Friday, 22 December 2006

Merry Xmas

Posted at 04:23 PM | Permalink | Comments (0) | TrackBack (0)

Quaero (France) vs Theseus (Germany)

PC Advisor reports that the Germans have pulled out of their collaboration with the French over the european search engine Quaero and instead will focus on their own search offering for the 'next generation internet' called Theseus, but it looks...

Posted at 04:11 PM | Permalink | Comments (0) | TrackBack (0)

Friday, 15 December 2006

Explanation of Googles handling of the click fraud case against Michael Anthony Bradley

Shuman Ghosemajumder, Google Program Manager explains Googles handling of the click fraud & extortion case against Michael Anthony Bradley. "Teddie, regarding the Michael Anthony Bradley case, I’m not an attorney, but I can offer this high level explanation which was...

Posted at 03:18 PM in Pay Per Click | Permalink | Comments (0) | TrackBack (0)

Wednesday, 13 December 2006

Google Top of our Xmas Pressie List

I think Google is def in the running for best Christmas gift this year. MSN's gift arrived last week, which was much appreciated, but looked very similar to what Google sent out last year. But when Google's gift of a...

Posted at 09:54 AM in Pay Per Click | Permalink | Comments (0) | TrackBack (0)

Click fraud at Google with Shuman Ghosemajumder

Shuman Ghosemajumder talks about click fraud at Google and the difference between invalid and fraudulent clicks. "...third-party estimates which say that click fraud is 15% or higher appear to clearly be substantial exaggerations."

Posted at 09:49 AM in Pay Per Click | Permalink | Comments (0) | TrackBack (0)

Thursday, 07 December 2006

Major shake ups at Yahoo!

Some major shake ups going on at Yahoo! this week, a number of department heads leaving the company, and a new structure based around two customer-facing groups, 'audiences' and 'advertisers and publishers'. Another additional group will focus on technology. "The...

Posted at 04:02 PM in Search Engine Marketing | Permalink | Comments (0) | TrackBack (0)

Wednesday, 06 December 2006

Son of Google

Jeffrey M. O'Brien Senior Fortune Editor comments on how the saturation of smart people at Google will inevitably cause a lot of employee start-ups, and potentially hot ones at that. "Think about it: there can only be one smartest person...

Posted at 06:28 PM | Permalink | Comments (0) | TrackBack (0)

Google drops click fraud case against Michael Anthony Bradley

BusinessWeek has a great article about how Google has quietly dropped the case against Michael Anthony Bradley who was arrested in 2004 for 'click fraud' and attempted extortion against Google, and could have faced a 20 year penalty in prison....

Posted at 09:28 AM in Pay Per Click | Permalink | Comments (0) | TrackBack (0)